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Breast cancer patient inspires Victoria’s Secret to make Mastectomy Bras

By Mason White 11:38 AM February 8, 2013
Debbie Barrett with daughter Allana Maiden 

By: Debbie Gross
In the past, Victoria’s Secret, has donated millions of dollars to cancer research.

Now, they will help cancer survivors in a more personal way. Victoria’s Secret is looking into making Mastectomy Bras for cancer survivors.

It all started with one devoted daughter, who wanted to help her mother. Allana Maiden, 27, was unhappy that her mother Debbie Barrett, a breast cancer survivor, had trouble finding bras that fit.

Every time Barrett bought a new bra she had to travel over an hour to a store that carries a special bra that fits her well. The cost of that bra is about $70.

“For my mother it is a big job just to get a bra, so I wanted her to have a more positive experience when shopping for one,” Maiden said.

She decided to take matters into her own hands, as she started a petition on Change.org asking Victoria’s Secret, to manufacture mastectomy bras. She managed to get 120,000 signatures in less than two weeks.

Maiden and her mother, presented their petition to Victoria’s Secret, and now the company is considering offering a breast cancer “survivor line”.

According to reports, when Victoria’s Secret learned of the petition, they began to research the product and they plan to fly the mother-daughter team to the headquarters of Limited Brands in Columbus, Ohio, which owns Victoria’s Secret, to discuss ideas with researchers and executives.