New bra rubs firming properties into breasts to keep them looking youngBy Mason White 12:30 PM May 6, 2014
By: Anika Rao
Elderly women can now enjoy younger looking breasts with the new firming bra.
It is a difficult and confusing task to use firming cream to rub on your breasts to keep them in the shape.
That is why Marisol Sanchez Jodar has spent her life’s savings and money she didn’t have to develop this new idea. She has come up with a bra made of a fiber with nanoparticles that she claims to have the same properties as firming cream.
The particles are released directly onto the skin as the woman is wearing it. “The end result is a bra that hydrates, firms and tones the breasts. It also delays the signs of aging,” Jodar, 36, said.
She came up with the idea together with her sister, Jane, and friend Gloria Martin, after discussing how long it took to rub cream on their breasts. Jodar said that her research showed that 98 percent of customers said they had smoother skin and 81 percent said the skin was very soft and elastic.
She named the bra “Firming Bra,” and they are available in sizes 38 to 52 for just $55.